Thursday, February 21, 2013
Work in Progress Sketch
Monday, February 11, 2013
Logo and Website Project
Our final assignments for our Authoring Principles and Design Practice classes were linked together. So we had to design a logo and then bring that through to a website design for Design Practice. The website was then built for the Authoring Principles submission.
We were given a choice of three fictional companies to design the logo for; a photographer, an ethical clothing company and a music label. I chose the ethical clothing company which is called Free Circle. I really don't like the name 'Free Circle' (sorry DIT) but I liked the idea of the company.
Here is a brief description of 'Free Circle' from the brief:
"Free Circle is a fair trade clothing label that supplies clothing ranges for men and women. They
I began by researching other similar clothing companies. I also had a look at clothing branding and websites in general, before finally extending my research to cover any type of logo or website design that I liked and was inspirational.
Then I began sketching rough ideas. I was keen to avoid creating a circular logo, as I thought the 'Free Circle'/Circle image was too obvious.
(You can enlarge any image by clicking on it)
Then I drew up some quick versions in Illustrator...
...before deciding on the hanger idea as my favourite. I liked the hand drawn feeling and thought it suited the 'ethical' aspects of the brand. The hanger clearly illustrates that it is a clothing brand. So the next steps were to refine the graphic and decide on a colour scheme. Below is the final shape, but with some colour tests.
Finally I chose my favourite, this is the final Free Circle logo:
The next step was to create a (very brief) set of brand guidelines. This just gives some general colour palette rules, rules of placement, typography etc.
And also a tote bag:
Finally, I created my website layouts (the photographs are from the current collection of the clothing label 'Cos'):
The website then had to be built according to various requirements as set out in Charlie's Authoring Principles brief. I built it using HTML and CSS. It had to include a certain amount of Javascript functionalities, a HTML form and form verification.
Of all the assignments, building the website was the one I was most daunted by. But it all went fine in the end and it was a good way to learn a lot very quickly! I was pretty happy with how it turned out, it looks pretty much as per my layouts above, apart from the gallery, which I couldn't get to function properly, very annoying!
So, on to my next website then.... !
We were given a choice of three fictional companies to design the logo for; a photographer, an ethical clothing company and a music label. I chose the ethical clothing company which is called Free Circle. I really don't like the name 'Free Circle' (sorry DIT) but I liked the idea of the company.
Here is a brief description of 'Free Circle' from the brief:
"Free Circle is a fair trade clothing label that supplies clothing ranges for men and women. They
believe strongly in their goal for fair pay and work conditions within the textile and clothing
industry. They work with exclusive designers to create lines that are contemporary while also
affordable."
I began by researching other similar clothing companies. I also had a look at clothing branding and websites in general, before finally extending my research to cover any type of logo or website design that I liked and was inspirational.
Then I began sketching rough ideas. I was keen to avoid creating a circular logo, as I thought the 'Free Circle'/Circle image was too obvious.
(You can enlarge any image by clicking on it)
 |
| Rough Sketches |
Then I drew up some quick versions in Illustrator...
 |
| A few more ideas |
...before deciding on the hanger idea as my favourite. I liked the hand drawn feeling and thought it suited the 'ethical' aspects of the brand. The hanger clearly illustrates that it is a clothing brand. So the next steps were to refine the graphic and decide on a colour scheme. Below is the final shape, but with some colour tests.
 |
| Some colour options. |
Finally I chose my favourite, this is the final Free Circle logo:
 |
| Final Logo Design |
The next step was to create a (very brief) set of brand guidelines. This just gives some general colour palette rules, rules of placement, typography etc.
 |
| DIN is my current favourite typeface. Prepare to see a lot of it in upcoming posts :). Lucida Sans Unicode is for web use, so this will appear in all the online artwork. |
Then, I had to create a few additional elements - a favicon, an iPhone app icon and a Facebook logo, below:
 |
| Additional Elements |
 |
| A simple tote bag mockup |
Finally, I created my website layouts (the photographs are from the current collection of the clothing label 'Cos'):
 |
| Grid System |
 |
| Homepage |
 |
| Collection |
 |
| Stores |
 |
| Contact Form |
The website then had to be built according to various requirements as set out in Charlie's Authoring Principles brief. I built it using HTML and CSS. It had to include a certain amount of Javascript functionalities, a HTML form and form verification.
Of all the assignments, building the website was the one I was most daunted by. But it all went fine in the end and it was a good way to learn a lot very quickly! I was pretty happy with how it turned out, it looks pretty much as per my layouts above, apart from the gallery, which I couldn't get to function properly, very annoying!
So, on to my next website then.... !
Monday, January 14, 2013
SUPER8
After a few longs days and one very late night, Siobhán and I finally finished our video. Phew! This is our final project for Brian's Screen Tools class. We decided to feature eight of our favourite women in graphic design. We'd noticed there's not often many women featured in 'top designer' type lists, and a they're usually in the minority on the line-up for most design conferences, so we wanted to showcase some of the great!
We filmed the video and then edited the clips together in Premiere Pro. They're a mixture of stills and video. After that we created the motion graphics on the clips using After Effects. The artwork is by the relevant designers. The titles were also created in After Effects. The soundtrack is a track I love by Mount Kimbie called 'Before I Move Off'. Here it is, let us know what you think, and have you any other great designer suggestions? (The link below is YouTube but you can also view it on Vimeo here)
We filmed the video and then edited the clips together in Premiere Pro. They're a mixture of stills and video. After that we created the motion graphics on the clips using After Effects. The artwork is by the relevant designers. The titles were also created in After Effects. The soundtrack is a track I love by Mount Kimbie called 'Before I Move Off'. Here it is, let us know what you think, and have you any other great designer suggestions? (The link below is YouTube but you can also view it on Vimeo here)
Wednesday, January 2, 2013
Happy New Year!
Hope everyone had a great Christmas and has an excellent 2013!
Here's a non-college post for a change. This is a digital Christmas card I designed for Richard to send to clients and friends. The image of the tree is the opening shot from his time-lapse video. You can click on the image to enlarge it, if you wish.
Here's a non-college post for a change. This is a digital Christmas card I designed for Richard to send to clients and friends. The image of the tree is the opening shot from his time-lapse video. You can click on the image to enlarge it, if you wish.
Saturday, December 22, 2012
Our World of Warcraft Machinima
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| Endeavour Team Photo |
Behold! We have created our first machinima video.
What is machinima, I hear you cry? I asked the same at first. A machinima is a video created using real time gaming graphics create a cinematic piece. You can read more here. Our brief was to create a video on any topic using World of Warcraft characters and filming in game footage. None of us in Team Endeavour (heh) had played World of Warcraft before, so it took us a bit of time to get used to the controls and how the whole game worked. Once we figured that out it was kinda fun to make.
Here's the final video, made by myself, Laura, Kate and Doyler. Please watch it and let us know what you think!
Friday, December 21, 2012
The Final Huzzah Video
Last week we had our final submission for the integrated project. We had to create a video documenting our story and present it in our final Media Entrepreneurship class and also to three industry 'dragons'. We also submitted all of our Design Documentation and our prototype for Conor's Design Principles class. So it's all over for Huzzah for now!
Here's our final video, hope you enjoy it!
Here's our final video, hope you enjoy it!
Friday, December 7, 2012
Moonrise Kingdom Title Sequence
Moonrise Kingdom Title Sequence from Elizabeth Maybury on Vimeo.
As part of our screen tools module with Brian we've been learning After Effects. Our assignment was to create a title sequence for a film or computer game. I decided to stick with Moonrise Kingdom as I'd already designed this poster for another class, so I liked the idea of completing the set.
I used the same illustrative style as the poster to draw all of the elements for the video in Illustrator. I then imported the vector files into After Effects to assemble all the individual parts and create the animation. The audio and a grain effect were added afterwards in Premiere Pro. I'd used After Effects once before to create this video for my undergrad degree, but that was four years ago and I'd forgotten everything, so things were a bit slow at first as I tried to remember how it all worked. The song used is 'Cuckoo' composed by Benjamin Britten and performed by the New London Children's Choir. Benjamin Britten's music features throughout the film so it seemed apt to include it.
Anyway, many, many hours later, this is the finished product! Hoping to get a bit more practice in future projects as I love working with After Effects.
As part of our screen tools module with Brian we've been learning After Effects. Our assignment was to create a title sequence for a film or computer game. I decided to stick with Moonrise Kingdom as I'd already designed this poster for another class, so I liked the idea of completing the set.
I used the same illustrative style as the poster to draw all of the elements for the video in Illustrator. I then imported the vector files into After Effects to assemble all the individual parts and create the animation. The audio and a grain effect were added afterwards in Premiere Pro. I'd used After Effects once before to create this video for my undergrad degree, but that was four years ago and I'd forgotten everything, so things were a bit slow at first as I tried to remember how it all worked. The song used is 'Cuckoo' composed by Benjamin Britten and performed by the New London Children's Choir. Benjamin Britten's music features throughout the film so it seemed apt to include it.
Anyway, many, many hours later, this is the finished product! Hoping to get a bit more practice in future projects as I love working with After Effects.
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